Primo
B2B solution designed to create an academic discovery layer. It's the leading discovery solution for thousands of academic institutions.
OVERVIEW
"Ex Libris" (part of "Clarivate") has been producing products for academic institutions for many years. Their flagship product, "Primo", is a B2BTC solution designed to create an academic discovery layer. It's the leading discovery solution for thousands of academic institutions. In 2016 I joined the company as part of the team that redesigned and developed the NEW UI of "Primo".
I'm currently working on a new UI for the whole system.
THE CHALLENGES
Academic libraries were facing fragmented search experiences. Users struggled to find books, journals, and digital content in one place. Legacy systems lacked mobile support and personalization. Inability to customize the product to their institution's needs in terms of visibility and usability.
PERSONAS
Undergraduate Student
Wants fast, mobile-first search for coursework and research.Faculty Member
Needs deep filtering and access to full-text journal articles.Librarian
Manages curation and metadata, supports patrons with varying needs.DATA ANALYSIS
Search Behavior Analysis
Key findings from our comprehensive analysis of how users interact with our academic search platform
Abandoned Searches
Users who abandoned their search within a minute of starting
External Tool Usage
Users who switched to Google Scholar or other external tools due to frustration
Mobile Usage Growth
Yearly increase in mobile usage across our platforms
THE SOLUTION
"Primo" provided a single search bar across physical, electronic, and digital content. Features included personalized recommendations, relevance ranking, full mobile support, and the ability to customize the product to their institution's needs in terms of visibility and usability.
RESULTS
Key outcomes from implementing the Primo academic discovery platform
User Engagement
Increase in user engagement with library resources
Student Satisfaction
Students reporting improved search experience
Librarian Efficiency
Fewer admin tasks due to centralized management
Additional Outcomes
Increase in database access from mobile devices
Reduction in search abandonment
Of librarians recommend Primo to colleagues
